THE CHALLENGE
Kathy reached out from the US with a clear mission: turn her strategic content and page structure into a high-impact website for Prime Marketing Inc. The business had outgrown its DIY design and needed a digital presence that matched its authority and ambition.
OUR APPROACH
Using our SHINE Method, we transformed Kathy’s strategic blueprint into a sleek, conversion-ready site. First up: a bold new logo tailored to Prime’s brand and audience. Then we built two homepage concepts, refined the chosen design, and rolled out a full suite of custom page layouts - all pixel-perfect and purpose-built.
THE RESULTS
The final site is a game-changer:
- A complete visual overhaul that elevates brand authority
 - Fully responsive, US-hosted, and monitored 24/7
 - Embedded HR feed for seamless job applications
 - Blog access with ongoing support for content updates
 
Prime Marketing Inc. now has a site that works as hard as they do - professional, persuasive, and primed for growth.
ADDENDUM: Due to internal changes, Prime Marketing Inc. rebranded and moved to a new agency, so this case study was written based on the original scope and goals.
A screenshot of the original website:
