THE CHALLENGE
Cumbria Coaches wanted more than just a facelift - they needed a website that clearly communicated what they offer (and what they don’t), while showcasing their unique approach to coach hire. Their goal? A modern, user-friendly site that speaks directly to their ideal clients and reflects their local roots.
OUR APPROACH
We teamed up with Sarah from ShipShape Copywriting to craft fresh, focused content that split their core services into dedicated pages - making it easier for both users and search engines to find exactly what they need. Using client-supplied photos and location-inspired illustrations, we designed a site that’s bold, clean, and unmistakably Cumbria.
Key moves:
- Clear, SEO-friendly copy that speaks to real customer needs
- Visuals that reflect the business’s local identity and professionalism
- Responsive design for seamless browsing on any device
- Testimonials woven throughout to build trust and social proof
THE RESULTS
The finished site is a smooth ride from homepage to enquiry. Visitors can easily navigate services, understand the business’s no-nonsense approach, and feel confident reaching out. It’s professional, friendly, and built to convert.