Case Studies

Websites created using our SHINE Method

Bespoke website design in Cumbria for Octopus Moon - a dog and pet sitter directory

Octopus Moon

THE CHALLENGE

Eleanor wanted more than just a website - she needed a secure, professional platform for her pet and house sitting business. Her vision:

  • Visitors could sign up via online forms
  • She could verify members before granting access
  • A paid‑members‑only directory would showcase trusted pet sitters

The goal was clear: create a site that’s friendly, approachable, and unmistakably professional - without losing Eleanor’s personality.

THE APPROACH

We worked in lockstep with Eleanor, blending her content and photography with our design and development expertise.

  • Bespoke design & functionality built in parallel to save time
  • Custom forms to capture the right information from the start
  • Membership system with secure payment integration
  • Private directory visible only to approved, paying members
  • Iterative testing to ensure every step worked exactly as Eleanor envisioned

By overlapping design and build, we kept momentum high and delivered a polished, fully functional platform faster.

THE RESULTS

The new Octopus Moon site is more than a digital brochure - it’s a membership‑driven business engine:

  • Streamlined onboarding: members apply, pay, and get verified without manual admin headaches
  • Trust at first glance: professional design paired with Eleanor’s warm imagery builds instant rapport
  • Revenue‑ready: paid membership model built in from day one
  • Scalable: directory and forms can grow as the community expands
  • Empowered client: initial and ongoing training means Eleanor can manage everything herself

Impact: Octopus Moon now has a central hub that attracts the right members, builds trust, and generates recurring income - all while reflecting the personality and professionalism of the brand.

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About Us

Light Bulb Web Design in Carlisle provides high-quality, bespoke web design, SEO, digital marketing, copywriting, and consultation in the UK to ensure your online presence is a seamless extension of your business, with honest and transparent customer service.

T: 07880 858381
E: chris@lightbulbwebdesign.co.uk